Digital Readiness & Talent Development and Finding the Right KPIs for Your Business

Online Event

16 September, 2020

3:00 pm - 5:00 pm UTC

3:00 pm - 5:00 pm UTC

Digital Readiness & Talent Development and Finding the Right KPIs for Your Business

Speakers: Chris Argent; Danielle Cheek, CPA, CFE, CVA, Director,; Matthew Goldston

  • Format


  • Level


  • Duration


This webcast features two sessions from the AICPA Corporate Finance and Controllers Conference to provide you with insight on how your finance leadership team can prepare better for the digitalization of accounting and finance. You will also learn the best practices in designing and tracking KPIs for your organization.

Learning outcomes

  • Identify how to start Digital Finance Empowerment projects in your company.
  • Recognize how to set tailored strategy, people and process transformation projects in accounting and finance
  • Recognize the importance of leadership oversight and assure when implementing digital ways of working and new technology
  • Identify design paradigms for KPIs
  • Determine options for tracking KPIs
  • Identify wrong behavior that may be accidentally incentivized

£0.00 (CIMA members only)


VAT calculated on checkout

Product information


This is an AICPA Corporate Finance and Controllers Conference session rebroadcast.

This two-part webcast will begin with Part 1: Digital Readiness & Talent Development. In this session presented by Chris Argent, CEO of Generation CFO, get insight into how finance leaders and their teams can benefit from a new set of skills and digital talent to advance the digital transformation of their accounting and finance functions.

After a brief intermission, the webcast will continue with Part 2: Finding the Right KPIs for Your Business. This session presented by Danielle Cheek and Matthew Goldston, Directors of PKF Texas will cover various options on how to design KPIs for your organization and understand the unintended consequences of various KPIs.

Key Topics:

  • Starting a Digital Finance Empowerment project on your company

  • Digitalizing accounting and finance through strategy, people and process transformation

  • KPI as a communication tool to management

  • How to design your KPIs

  • Data Analytics and Visualizations for KPIs

Who should take this course?

  • CGMAs
  • CFOs
  • Controllers
  • Finance Leaders

Professional development

This Webcast offers 2 hours of CPE credit.
Note on CPE Requirements and Credits
All learning resources available in the CGMA Store qualify for CPD for CIMA members.

Prerequisites:Experience with talent development and designing KPIs for an organization.
Programme level:Intermediate
Access:This is a live event. You will have access to webcast on the date/time of broadcast and the archive for 3 months after the broadcast date.

Return and refund policy

£0.00 (CIMA members only)


VAT calculated on checkout


  • Chris Argent

    Chris Argent, CEO, Generation CFO

    Christopher Argent wants to revolutionise the role of accounting and finance in business.

    He has been on this "finance meets data" learning journey for over 10 years and today leads CFO innovation programmes using his unique Digital Finance approach!

    Chris started as an accountant working at the coalface of business reaching divisional CFO of a global SME but something wasn't right.

    Chris needed to find more value in his role, more ways to collaborate and innovate in the face of growing business demands, so switched careers to lead Digital Transformation in accounting and finance with companies like John Lewis, Amazon, British American Tobacco and Vodafone.

    Today, he leads a boutique consulting practice and Digital Skills academy, Generation CFO, that advises on strategy and project assures cutting edge Digital Finance projects including advanced analytics, data visualisation, advanced financial modelling, process automation led by new or up skilled agile teams within your finance organisation.

  • Danielle Cheek, CPA, CFE, CVA, Director,

    "Danielle Supkis Cheek is a Director at PKF Texas.

    Danielle earned her Bachelors from Rice University in Houston, TX, and her Master of Science in Accountancy from the University of Virginia in Charlottesville, VA.

    She is a Certified Public Account (CPA) in the State of Texas, a Certified Fraud Examiner (CFE), and a Certified Valuation Analyst (CVA).

    Danielle is the incoming Chair of the PCPS Technical Issues Committee with the American Institute for CPAs, was a 2014 Texas Society of CPA’s Rising Star, is a 2017, 2016, 2015 and 2014 40 under 40 by the CPA Practice Advisor and a 2015 40 under 40 by the NACVA. She was also the first women to receive the AICPA’s Outstanding Young CPA of the Year Award in Honor of Maximo in 2016 and was named a Most Powerful Women in Accounting by CPA Practice Advisor in 2017 and 2016.

    She is also part-time faculty at Rice University’s Jones School of Business teaching accounting for entrepreneurs to undergrads and data analytics to the Masters of Accountancy (MAcc) students.

    Danielle can be contacted at

    • Licensed only in Texas


  • Matthew Goldston

    Matthew Goldston, Director, PKF Texas

    Partner at PKF Texas in Entrepreneurial Advisory Services ("EAS") and Transaction Advisory Services ("TAS") coordinating and providing Outsourced CFO Services to strategic-oriented Organizations, including Private Equity owned, invested, and related Portfolio Companies. Experienced in buy-side and sell-side due diligence, and Business Valuations, KPI definition while preparing Companies for a liquidity event.

    While in Industry, experienced Chief Financial Officer with a demonstrated history of working with Private Equity Firms leading Organization growth through the life cycle(s) in various industries, including Computer Software and Technology, Manufacturing and Fabrication, Heavy Lifting and Transportation, and (a successful turnaround in the) Industrial-Frame Turbine Repair. Oversight in Accounting Generally Accepted Accounting Principles ("GAAP"), IT, Supply Chain and Human Resources. An active business development professional skilled in Strategy, Mergers & Acquisitions, Enterprise Valuations, Start-ups, Strategic Corporate Planning, Turnarounds, Quality of Earnings ("QoE") and programs for Due Diligence and Integration on both the buy and sell-side.