This presentation will describe the main technological drivers of data analytics and the increased relevance for SMMEs, illustrating adoption trends in recent years. It discusses opportunities and challenges related to the adoption of data analytics techniques by SMMEs — including impact on productivity — and presents selected policies adopted in some countries to support data analytics use by SMMEs and entrepreneurs.
There are no upcoming dates for this Event
The program will: — Be delivered in the live virtual classroom with participants interacting with the trainer on a real-time basis
— Be interactive
— Have a dedicated 30-minute question-and-answer session
All learning resources available in the CGMA Store qualify for CPD for CIMA members.
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Digitalisation is one of the most important trends reshaping economies and societies. It offers new opportunities to SMMEs and entrepreneurs to participate in the global economy, innovate and grow.
An important aspect of this transition is the possibility to generate and gather huge volumes of data, utilising several technological developments. Data analytics techniques enable firms to effectively analyse data, giving SMMEs a competitive edge. They increase productivity, for example, by reducing costs and strengthening the ability to identify or foresee trends.
*Session * (29th November 2021)— 5.30pm- 7.00pm IST